Personal Branding Archives - Prime88 Concepts

Why Public Relations(PR) Is a Long-term Game

Brand PR, PR strategy, Public RelationsOctober 24, 202531Views 0Likes 0Comments

Public relations (PR) is a long-term game because it focuses on building lasting relationships, credibility, and trust. True PR success comes from consistent communication, authentic storytelling, and a strategic effort to shape how people perceive a brand over time.

The Labubu Effect: Using Storytelling to Shape Your Brand’s Public Image

brand positioning, Brand PR, Personal BrandingJuly 6, 2025314Views 0Likes 0Comments

The Labubu Effect is a branding strategy inspired by Pop Mart’s viral collectible toy, Labubu. It combines emotional storytelling, mystery, and community engagement to transform a simple product into a cultural phenomenon. By crafting narratives that resonate with audiences, creating anticipation through exclusivity, and encouraging customers to share their experiences, brands can build stronger public…

The 3-Point Strategy Every Brand Uses to Stay Relevant for Years

brand positioning, Brand PR, Personal Branding, PR strategyApril 25, 2025305Views 3Likes 1Comment

Want to know the secret behind brands that never fade out? In this post, we break down the 3-point strategy successful brands use to stay relevant, build loyal communities, and grow consistently over the years. Whether you’re just starting out or trying to refresh your brand, these timeless tips will keep you ahead.

How Brands Can Leverage Opportunities for Maximum PR Impact in 2025

brand positioning, identity in PR, Personal Branding, PR Agency in Lagos, PR Agency in Nigeria, PR agency in Surulere, PR strategy, PR tactic, strategic PRJanuary 25, 2025395Views 0Likes 0Comments

Remember how last December, the tag Detty December wasn’t just a trend but a full-blown reality? People flew in from the diaspora to enjoy, have fun, and party in Lagos. From concerts to beach outings, the city buzzed with endless energy. Brands didn’t just sit back; they jumped on the opportunity, creating campaigns that resonated…

Effective Personal Branding for Creatives: A Case Study of Temi Otedola and Falz

brand positioning, Personal Branding, PR Agency in Lagos, PR Agency in Nigeria, PR agency in SurulereSeptember 29, 2024509Views 0Likes 0Comments

I remember watching Temi Otedola random vlog asking, “What if I recorded every day of my life forever?” It’s a playful question, but it reveals something deeper about the power of personal branding, and that brings us to the question, What is Personal branding? Personal branding for creatives is more than just their appearance…

GWR as a PR Tactic or Tool: The Fola David Example

brand positioning, Personal Branding, PR Agency in Lagos, PR Agency in Nigeria, PR agency in Surulere, PR strategy, PR tactic, publicity stuntJuly 27, 2024491Views 0Likes 0Comments

Every brand owner aspires to stand out in a crowded marketplace. While many think that extensive advertising and marketing are the only ways to elevate their profile, numerous other strategies can make a business truly distinctive. Incorporating PR tactics is one such powerful approach to boost visibility and enhance a brand's presence. What is a…

the power of influential marketing meghan markle's red dress

The Power of Influencer Marketing: Meghan Markle’s Nigerian Dress

influential markerting, Marketing, Personal Branding, PR Agency in Lagos, PR Agency in Nigeria, PR agency in Surulere, PR strategy, StrategyMay 19, 2024393Views 0Likes 0Comments

Influencer marketing stands out as a trendy and necessary PR strategy among all those employed today. This strategy involves endorsements and product placements from influencers. Consequently, influential marketing has become a potent tool for brands to connect with their target audiences in authentic and compelling ways. In today’s article, we delve into the power of…

Personal Branding &Reputation Building Lessons from Tunde Onakoya

Personal Branding, PR Agency in Lagos, PR Agency in Nigeria, PR agency in Surulere, Public RelationsMay 1, 2024580Views 3Likes 0Comments

After surpassing his initial target of 58 hours for his chess marathon, Tunde Onakoya, the Nigerian chess-master raised over one million dollars to support chess education for the underprivileged in Africa, especially in his home country, Nigeria. Through this, Tunde has successfully set a great example in leadership for young people in Nigeria and the…

Effective personal branding for entrepreneurs: Case study of Tony Elumelu

entrepreneurs, Personal Branding, PR Agency in Lagos, PR Agency in Nigeria, PR agency in Surulere, Public RelationsOctober 18, 2023475Views 1Like 0Comments

explore the world of personal branding and how it can change you business.

WHO NEEDS TO BUILD A STRONG PERSONAL BRAND?

Marketing, Personal Branding, PR Agency in Lagos, PR Agency in Nigeria, PR agency in Surulere, StrategyOctober 11, 2023334Views 0Likes 0Comments

The deliberate strategic technique of personal branding involves defining and communicating your unique value proposition. According to a comment attributed to Amazon founder Jeff Bezos, "your brand is what people say about you when you're not in the room." It is the combination of the associations, assumptions, sentiments, attitudes, and expectations that people have about…

How to build a personal brand from scratch

Personal Branding, StrategyJune 2, 2023473Views 0Likes 0Comments

“Crafting a personal brand is a voyage of discovery and influence. Navigate this journey with us as we share the secrets of building a powerful brand from scratch. Harness the power of storytelling, online presence, networking, media engagement, and collaboration. Become a shining example, like successful Nigerian businessman, Tony Elumelu. Your personal brand is your…

Personal Branding; Hilda Baci Case study

Personal BrandingMay 21, 2023438Views 0Likes 0Comments

“Embark on a culinary journey with Hilda Baci, the record-breaking Nigerian chef, and discover the pivotal role personal branding played in her remarkable ascension to global fame.”

Personal Branding

Why Public Relations(PR) Is a Long-term Game

The Labubu Effect: Using Storytelling to Shape Your Brand’s Public Image

The 3-Point Strategy Every Brand Uses to Stay Relevant for Years

How Brands Can Leverage Opportunities for Maximum PR Impact in 2025

Effective Personal Branding for Creatives: A Case Study of Temi Otedola and Falz

GWR as a PR Tactic or Tool: The Fola David Example

The Power of Influencer Marketing: Meghan Markle’s Nigerian Dress

Personal Branding &Reputation Building Lessons from Tunde Onakoya

Effective personal branding for entrepreneurs: Case study of Tony Elumelu

WHO NEEDS TO BUILD A STRONG PERSONAL BRAND?

How to build a personal brand from scratch

Personal Branding; Hilda Baci Case study

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